Experience
July 2021 - Present
Pearson EducationHead of Tertiary
Implementation of customer retention strategies and acquisition of new accounts
Development of 5-year regional plan in-line with global business ambitions
Presentations, proposals, and other regular contact with key decision-makers for English courses
October 2019 - July 2021
Pearson EducationLearning Consultant
Consulting universities on developing English skills in KSA and advising on Pearson solutions
Implementation lead for Pearson English digital platforms including major assessment projects
Sales and market analysis on a regional level to inform strategy, including big data project
November 2017 - September 2019
Pearson EducationSales Manager
Sales management; forecasting revenue, presentations and proposal writing
Market analysis, product selection and training for Pearson sales representatives
Involved in developing two regional products; one of which became a multi-million selling product and the number 1 used series in the region.
April 2016 - October 2017
King Saud UniversityLanguage Teacher
Delivering academic English classes to adults at the preparatory year program
Part of the EdTech department, implementing effective learning strategies incl. interactive videos for lesson building and an online platform for exam preparation
Education
November 2021
Pearson EducationiSell (Sales Academy)
10 hour course on best sales practices, including using power hooks, striker questions and closing
September 2010 - September 2011
University of WarwickInternational Relations
Modules in International Relations Theory, EU and the World, and Democracy and Development
September 2006 - June 2009
Aston UniversityModern Languages
Modules in Teaching English as a Foreign Language, Language Pedagogy and Linguistics
Digital Tools
Sales Skills
Salesforce (CRM)
70%
MS PowerPoint
90%
Adobe Acrobat Pro
85%
Analytical Skills
MS Excel
95%
Python 3
50%
Tableau
40%
